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Alex Rodriguez is Selling Makeup for Men

A-Rod and J-Lo are investors in Hims & Hers

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By: Marie Redding

Senior Editor, Rodman Media


Alex Rodriguez is ‘selling’ makeup for men—specifically, he’s telling his followers on Instagram how to use the Blur Stick by Hims as a cover-up. The athlete—a 14-time MLB All-Star—is also founder of A-Rod Corp.  

Rodriguez and ex- fiance Jennifer Lopez are investors in Hims & Hers—platforms that merge beauty with health and wellness. 

Rodriguez says, “Since I met the Hims & Hers team, it was clear to me that they were revolutionizing telehealth and direct-to-consumer products.

He continues, “Like other Hims & Hers products, accessibility and convenience were central to the development of the Blur Stick. For years, I have been looking for something I can use to touch-up a blemish or razor bump quickly and discreetly, and the Hims & Hers product development team has delivered it.”

The Blur Stick by Hims can conceal acne, wrinkles, and dark circles. It contains jojoba oil and aloe extract. The ‘stick’ package is a sleek, travel-friendly tube, desigend to fit in a pocket.  

A-Rod posted this about the Blur Stick on his personal Instagram account:

“It’s a convenient concealer specifically designed for men that can be used for skin imperfections. Check it out, I think you’ll be surprised how often it comes in handy.”

 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Alex Rodriguez (@arod)

 

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